Man’s life changed by fish and YouTube
The 31-year-old Pakistani fishmonger catapulted to fame in recent weeks in the unlikeliest of circumstances: while hawking frozen snapper and mackerel for one British pound ($1.61) at Queens Market in London.
Not comfortable with shouting about his merchandise to attract customers, as many vendors do, he came up with a simple ditty that someone caught on video and posted on YouTube earlier this year. It became a viral sensation and has been viewed over 7 million times.
"One Pound Fish changed my whole life," said Nazir, who returned to Pakistan on Thursday to a hero's welcome and has been inundated with requests to perform and do advertisements. "I am so happy now."
To describe the song as catchy would be a gross understatement. It drills deep into your brain and sits like a lyrical jack-in-the box that goes off every few minutes, causing one to break into song involuntarily to the amusement, or perhaps growing despair, of those nearby.
"Come on ladies, come on ladies, one pound fish! Have a, have a look, one pound fish!" sings Nazir, as he points to his wares behind him. "Very, very good, one pound fish! Very, very cheap, one pound fish!"
In an era in which the Internet seems to bestow almost everyone with 15 minutes of fame, Nazir's YouTube video could have been the end of the story. But Warner Music offered Nazir a deal to record a techno-infused version of "One Pound Fish," he said. In a Bollywood-style video, he performs in a snazzy suit alongside scantily-clad dancers to a South Asian-influenced pop beat.
The music video has been viewed nearly 9 million times since it was posted on YouTube about three weeks ago. As the song gained momentum, people began talking about it as a serious contender for the fabled No. 1 Christmas single in the United Kingdom.
In the end, "One Pound Fish" made it to No. 29 on the top-40 chart. It was beaten by another Internet sensation, PSY's "Gangnam Style," which clocked in at No. 6.
It has been quite a ride for Nazir. He grew up in the little-known town of Pattoki near the eastern city of Lahore. His father owned a transport company, but his passion was always music, and he spent his youth singing both religious songs and pop hits by stars like Michael Jackson.
He traveled to Britain to study but eventually got a work permit and started working as a fishmonger in London nine months ago, he said. He now wants to pursue a career in music, but the fish stall in London will always hold a special place in his heart.
"I can't forget England, Queens Market, my fish stall because that place changed my whole life," said Nazir.
Critical thinking challenge: Explain the meaning of this adage: “Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.”
Define these words: adage, fishmonger, bestow
- Posted on December 29, 2012
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